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28 Apr , 2019,
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Jacob Goldberg

My name is Jacob Goldberg, and I’m 23 years old. I was born in Dallas, Texas, grew up in Milwaukee, Wisconsin, and I moved to NYC in September after graduating from the University of Kansas last May.


  1. I come from more of a running background- I ran track in college for the University of Oklahoma and the University of Kansas (primarily 800m and 400m).


  1. Work: I’m an equities trader at Kershner Trading Group / SMB Capital. It’s a proprietary trading firm specializing in short-term trading, and has offices in both NYC and Austin, Texas.


  1. I found out about TheProgram from Strauss’s book, Becoming Ageless. My Dad is a triathlete, and he sent me the book after he read it and loved it.  I haven’t previously been the type to read a lot of books, but something lead me to read this book all in one sitting. While reading the book, I found many parallels between the things Strauss writes about, and my personal lifestyle. When I found out while reading the book that there was this group, TheProgram, that works out every morning in NYC, I immediately thought it could be the perfect opportunity to both explore fitness in a different way, and also meet new people!


  1. TheProgram has really helped me “find myself”, so to speak, after finishing my collegiate running career last Spring.  Throughout college, my life for the most part had revolved around Track & Field. I wouldn’t trade that experience for anything, but I knew that after I finished school I wanted a little break from the same regime that I had been accustomed to for the last five years. I also knew that I wanted to stay really fit though, and I wanted to have fun doing it. TheProgram has been perfect for me because it has given me a change of pace in my fitness while also remaining very challenging and fun at the same time.


  1. Believe in yourself first. Your body can push the limits more than your mind thinks it can!
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